BIG IDEA’S VEGGIETALES
TO LAUNCH ON NBC, TELEMUNDO AND THE i NETWORK
THIS SEPTEMBER
Programming Line-Up Also Includes
Big Idea’s 3-2-1 Penguins! and LarryBoy Adventures
Franklin, TN (August 24, 2006) – Big Idea’s VeggieTales, the most recognized kids faith and values-based property in the U.S., will launch this fall in a regular time slot on NBC, Telemundo and the i network as part of the new qubo programming block. Along with VeggieTales, the programming block will also include Big Idea’s 3-2-1 Penguins! and its 2D LarryBoy Adventures. The launch marks the national television debut for the Big Idea properties, which have sold over 52 million videos since the company began in 1993.
In addition to the English language broadcast on NBC and the i network (formerly PAX), VeggieTales, 3-2-1 Penguins! and the LarryBoy Adventures will also debut in Spanish this September on Telemundo. Big Idea will support the Spanish launch of the properties by releasing two of its VeggieTales DVDs, Gideon: Tuba Warrior and Minnesota Cuke and the Search For Samson’s Hairbrush in Spanish nationally on DVD November 7.
VeggieTales creator Phil Vischer is producing the 30-minute VeggieTales TV episodes, which have been tailored to meet NBC’s programming guidelines as well as national educational and informational (E/I) standards for children’s programming. “I am very excited for the opportunity to bring Bob, Larry and their veggie friends to national TV,” states Vischer. “VeggieTales helps kids learn life-changing lessons in a delightfully wacky way. The positive messages of the stories can now reach a wider audience and, in doing so, affect a new generation of children.”
“This is a milestone for kids and families looking for children’s programming with a positive message,” says Terry Pefanis, Big Idea’s COO. “VeggieTales, Penguins and LarryBoy are stories that kids love and entertainment parents trust. We are grateful for the opportunity to bring these shows to an even larger audience.”
The Big Idea programming is coming to television as part of “qubo,” a new children’s programming venture from ION Media Networks, NBC Universal, Scholastic, Classic Media/Big Idea and Corus Entertainment’s Nelvana. The qubo initiative champions literacy and positive values through entertainment and represents an alliance of leading distribution and content providers in children’s television.
The Big Idea programming will premiere on NBC and Telemundo on Saturday morning (September 9) and the i network on Friday afternoon (September 15).
The Big Idea programming schedule is as follows:
NBC Saturday Morning (premieres September 9, 2006)
10:00 a.m. VeggieTales
11:00 a.m. VeggieTales Presents: 3-2-1 Penguins!/Larry Boy Adventures (alternating stories)
Telemundo Saturday (premieres September 9, 2006)
8:00 a.m. VeggieTales
9:00 a.m. VeggieTales Presents: 3-2-1 Penguins!/Larry Boy Adventures (alternating stories)
i network – Friday Afternoon (premieres September 15, 2006)
3:00 p.m. VeggieTales
4:00 p.m. VeggieTales Presents: 3-2-1 Penguins!/Larry Boy Adventures (alternating stories)
